Product Experience Consulting
Empowering Businesses through Research, Strategy and Design
I have solved gnarly problems and set compelling visions for diverse audiences over 26 years. What I’ve discovered is that idealism gets in the way of great work and team dynamics. Every project comes with a unique set of criteria, challenges and goals, and therefore its own set of needs to get to the right experience. There is no one right way. I value progress over process. Here are just some of the services I can provide, depending on your goals and working in varying capacities; such as staff augmentation, purely consulting, or project-based work.
Customer Discovery
How well do you know your customers?
(Hint: you are not your customer).
<x%> of startups fail due to unmet market needs. In my experience this also translates to features and products within large organizations.
Information Architecture (IA) and Wireframing
Is your Product setup to scale?
By addressing structural issues early, IA can save time and resources during the development phase, reducing the need for extensive revisions later on.
A well designed IA can accommodate future content growth and changes, ensuring the product remains user-friendly and scalable.
Service Name
Describe your service here. What makes it great? Use short catchy text to tell people what you offer, and the benefits they will receive. A great description gets readers in the mood, and makes them more likely to go ahead and book.
Vision & Goal Setting
How excited is your team about your Product vision?
Strong vision provides direction, alignment, and motivation, leading to improved team cohesion and success. Highly aligned organizations, which often have clear visions, grow revenue 58% faster and are 72% more profitable than unaligned ones.
Usability Testing and Feedback
Are you checking in?
As critical as discovery to ensure market fit, checking in with your users will ensure you continue on the right path to continue meeting their needs. This can be a lightweight and repeatable touchpoint to help you maintain confidence in the experience you’re building.
Service Name
Describe your service here. What makes it great? Use short catchy text to tell people what you offer, and the benefits they will receive. A great description gets readers in the mood, and makes them more likely to go ahead and book.
Content Strategy
Are you speaking your customers’ language?
How you’re talking to your customers and guiding them through your product will keep them engaged and converting. By focusing on content needs and user goals from the start, you can create a product that is more relevant, helpful, and easier to navigate
Product Experience Evaluation
Seeking advice on how you might optimize?
I will provide unbiased, outside perspective, identifying blind spots and opportunities for improvement that your teams may overlook due to "tunnel vision" or familiarity with the product.
Service Name
Describe your service here. What makes it great? Use short catchy text to tell people what you offer, and the benefits they will receive. A great description gets readers in the mood, and makes them more likely to go ahead and book.